TikTok Cross-border E-commerce · Cultural Communication

Connecting the world with content,
conveying culture with great products.

Xiamen Juejun Culture Communication Co., Ltd. is a TikTok-first cross-border e-commerce and cultural communication company. Through TikTok's full-funnel traffic and data-driven operations, we bring China's quality products—from colored contact lenses and matcha to outdoor apparel and porcelain tableware—to markets across North America, Southeast Asia, and Europe.

TikTokCore channel
4+Core categories
GlobalMulti-region
About Juejun

We put great content and great products on equal footing.

Based in Xiamen, Xiamen Juejun Culture Communication Co., Ltd. is a TikTok-first cross-border e-commerce and cultural communication company. We believe cross-border business is not about moving goods, but about telling the world the craftsmanship and quality of Chinese manufacturing through authentic, relatable content.

From sourcing and creative content to creator collaboration, fulfillment, and review, we let data drive every decision and operate each market with a long-term mindset—so global consumers can easily discover and fall for Chinese brands.

Mission
Use short-video and livestream content to break cultural barriers and help global consumers discover and love Chinese brands.
Vision
Become a trusted bridge connecting Chinese manufacturing with young global consumers.
Authentic Content
No exaggeration or tricks—build trust through real-use scenarios.
Compliant Operations
Strictly follow platform policies and category certifications for steady, sustainable global expansion.
Core Categories

Four categories, one aesthetic: Eastern quality, global expression.

We select categories against the standard of "content-friendly, differentiable, and repeat-purchasable," so every product comes with a reason to be shared.

BEAUTY Colored contact lenses
Colored Contact Lenses

Beauty Lenses

Natural, hybrid, and functional colored contact lenses for daily commuting and makeup looks, balancing comfort and color expression.

  • Oxygen-permeable
  • Rich color range
  • Certified
  • Fast arrivals
Target markets: young female audiences in Southeast Asia & North America
FOOD Matcha tea and ingredients
Matcha

Matcha

From source tea gardens to ready-to-drink and baking ingredients, offering ceremonial- and culinary-grade matcha with stable supply and customizable grind.

  • High antioxidant
  • Stable supply
  • Custom grind
  • Recipe enablement
Target markets: North American health-food & European café channels
OUTDOOR Outdoor apparel
Outdoor Apparel

Outdoor Apparel

Lightweight technical meets urban commuter—outdoor apparel emphasizing sun protection, quick-dry, and eco fabrics, with fits for diverse body types.

  • High value
  • Recycled fabric
  • Inclusive fits
  • Four-season
Target markets: outdoor & active-lifestyle audiences in Europe & US
HOME Porcelain tableware
Porcelain Tableware

Porcelain Tableware

Tableware series blending Eastern glazes with modern minimalism—blue-and-white, celadon, and matte white—gift-ready packaging, creator-friendly.

  • High-fired
  • Food-safe
  • Gift packaging
  • Creator-friendly
Target markets: home, gifting & lifestyle markets in Europe & US
Cross-border Advantages

We don't just sell goods overseas—we build the business for the long run.

From traffic to fulfillment, we've built a replicable, scalable TikTok cross-border methodology.

🎬

TikTok Full-funnel Traffic

Short video, livestream, and shop commerce combined to amplify single-product bursts.

✨

Content Creative Studio

Localized scripts and creator matrix so content truly "speaks local."

🔗

Flexible Supply Chain

Small-batch, fast-response; 7–15 day sampling before scale-up.

📊

Data-driven Sourcing

Real-time tracking of buzz, clicks, and conversion—decisions by data, not intuition.

🌐

Localized Operations

Multilingual support, overseas warehouses, and returns—boosting repurchase and word of mouth.

🛡️

Compliance Assurance

Category certifications, platform policies, and tax compliance addressed upfront for steady expansion.

Global Footprint

Delivering China's great products to where users are closest.

We localize market by market instead of spraying wide. The following are key market directions (specific countries/regions subject to actual operations).

North America

US & Canada—core growth markets for lenses, matcha, and outdoor apparel.

Southeast Asia

Indonesia, Vietnam, Thailand, Philippines—young-population dividend and high content activity.

Europe

UK, Germany, France—quality consumption in home, gifting, and café channels.

East Asia

Japan & South Korea—aesthetic alignment, ideal for porcelain and beauty niches.

Performance Overview

Let the data speak.

The following are illustrative figures—please verify against actual operations before publishing.

800+
Creators partnered
12
Countries / regions
360+
SKUs live
6.8%
Avg. livestream conversion

※ Figures above are illustrative; replace with verified data before going live.

How We Work

Five steps to start your cross-border growth.

01

Sourcing Consult

Align on category direction and target markets; clarify the scope of collaboration.

02

Content Co-creation

Localized scripts, filming, and creator matching to craft viral-ready content.

03

Launch & Operate

Store setup, paid traffic, and livestream scheduling to start full-funnel distribution.

04

Logistics & Fulfillment

Overseas warehouses and returns system to secure delivery experience.

05

Data Review

Periodic ROI and assortment review to iterate the next growth cycle.

Contact

Whether it's sourcing, livestreaming, or brand globalization—let's talk.

  • 📍 Address
    Siming District, Xiamen, Fujian, China
  • ✉️ Business Email
    bd@juejun.com
  • 📞 Phone
    +86 592-2888-6688
  • 🎵 TikTok
    @juejun.global

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